Kashmir's Only Agency-Led Mentorship · STPI Srinagar

Not a Course.
A Real Agency
That Teaches You.

Harmukh Technologies is a Srinagar-based performance marketing agency with 7+ years and clients across India, UAE, UK, US, and Australia. Our 1-on-1 mentorship is how we share what we actually do — not what a Delhi franchise prints in a brochure.

👩‍🎓 Students & Career-Builders
🚀 Founders & Business Owners
🌍 Freelancers
3 Months · Full Programme
1-on-1 Personalised Sessions
8+ Modules · Full Stack
30% Mentees Hired by Harmukh
1-on-1 Mentorship
3 Months · In-Person (Kashmir) or Video 1-on-1
  • Taught by a 7+ year Srinagar agency — not a franchise
  • SEO, AEO & GEO — including AI citation optimisation
  • Google Ads & Meta Ads on live client campaigns
  • AI tools: Claude, Cursor, Surfer, Ahrefs AI, Kling
  • Months 2–3: real client accounts, real budgets
  • Portfolio with measurable, documented results
  • 30-day post-programme mentor access
  • No prior experience required
Start Your Application →

Seats are limited. 1-on-1 only — no batch enrolments.

Who This Is For

Two Kinds of People.
One Mentorship.

This isn't just a course for students looking for jobs. It's equally built for founders and business owners who want to own their own marketing. Pick your track.

👩‍🎓
Track One

Students, Graduates
& Career Builders

You want to get hired, go freelance, or build a career in digital marketing. You need a portfolio with real results — not a certificate from a classroom that's never run a campaign. This programme gives you that. You leave with documented proof from live client work, not mock projects.

  • Portfolio from real Google Ads, Meta Ads & SEO campaigns
  • 30% of mentees get hired directly by Harmukh Technologies
  • Freelance anywhere in India, UAE, UK or beyond from Srinagar
  • AI tools that make you faster than 90% of the market
  • Career switchers welcome — no prior experience required
Apply as a Student →
🚀
Track Two

Founders, Business Owners
& Entrepreneurs

You're already running a business in Kashmir — tourism, handicrafts, healthcare, real estate, F&B, or services. You're spending money on digital marketing without fully understanding what you're getting. This programme gives you the knowledge to own your lead pipeline, brief agencies better, and eventually run campaigns in-house.

  • Run your own Google Ads, Meta Ads & SEO independently
  • Stop depending entirely on external agencies
  • Own your lead generation pipeline directly
  • Understand performance metrics — ROAS, CAC, LTV
  • AI tools to automate and scale what you build
Apply as a Founder →
Why This Is Different

Every Other Course in Kashmir
Is a Delhi Franchise.

Most digital marketing courses available in Srinagar are franchised branches of Delhi institutes — generic curriculums, group batches, trainers who've never managed a real client account. Here's the full picture.

Delhi Franchise Institutes
  • Group batches of 30+ students
  • Generic curriculum — same for every city
  • Trainers who've never run a real campaign
  • No access to live client accounts
  • Mock projects — not real portfolios
  • 2022 curriculum with a new cover
  • No understanding of Kashmir's market
  • Certificate as the primary outcome
Online Courses & Certifications
  • No feedback, no accountability
  • Pre-recorded — no live interaction
  • Zero real client or campaign exposure
  • Outdated by the time you finish
  • No portfolio-building structure
  • Theory only — no execution
  • Google/Meta certs don't show results
  • Anyone can get them in a weekend
Harmukh Technologies
  • 1-on-1 — personalised to your pace
  • Taught by active practitioners, 7+ years
  • Live client accounts in Months 2–3
  • Real portfolio with measurable results
  • 2026 tools: GEO, AI, vibe coding
  • In-person at STPI Srinagar or video 1-on-1
  • Kashmir market knowledge built in
  • 30% of mentees hired by the agency
How It's Delivered

In-Person in Kashmir.
Video 1-on-1 Everywhere Else.

Same curriculum, same depth, same 1-on-1 format. Your location determines how Month 1 is delivered. Both modes are equally rigorous.

🏢
Kashmir-Based Participants

In-Person · Daily at
STPI Rangreth

Month 1 is conducted in-person at Harmukh Technologies — 1st Floor Block A, STPI, Rangreth, Srinagar. You come to the office every day and work alongside your mentor inside a live agency environment.

  • Daily in-person sessions — not weekly classes
  • Work inside the actual agency environment
  • Immediate feedback on real tasks
  • Months 2–3: live client work at the office
  • STPI campus — accessible from all of Srinagar
🌐
India & Global Participants

Video 1-on-1 ·
All 3 Months

If you're based outside Kashmir — anywhere in India or internationally — all three months are conducted via live video sessions. Scheduled around your availability. Same curriculum, same depth.

  • Live video sessions — not recorded lectures
  • Real tool walkthroughs & screen sharing
  • Flexible scheduling around your time zone
  • Months 2–3: remote access to live client briefs
  • Identical curriculum to in-person track
What You'll Learn

8 Modules. The Complete
Digital Marketing Stack.

Every module taught live, 1-on-1, with real tools and direct feedback. This is the curriculum a Srinagar agency uses on actual client campaigns — not a textbook syllabus.

01
🔍
Search Visibility

SEO, AEO & GEO

  • On-page SEO: keywords, titles, structure
  • Technical SEO: crawlability, schema, Core Web Vitals
  • Answer Engine Optimisation (AEO)
  • GEO — ChatGPT, Gemini, Perplexity citations
  • Link building & authority signals
  • Tools: Ahrefs, SEMrush, Search Console
02
📢
Paid Search

Google Ads

  • Search, Display, Shopping & Performance Max
  • Keyword strategy & negative keywords
  • Ad copy & responsive ads
  • Bid strategies: manual, tCPA, tROAS
  • Conversion tracking via GTM
  • Campaign optimisation & Quality Score
03
📱
Paid Social

Meta Ads

  • Meta Ads Manager: campaign structure
  • Audiences: interest, lookalike, retargeting
  • Meta Pixel setup & event tracking
  • Creative strategy: image, video, carousel
  • Budget scaling & frequency control
  • Reading Meta metrics & optimising
04
📈
Advanced

Performance Marketing

  • Full-funnel: TOFU / MOFU / BOFU
  • ROAS, CAC, LTV — metrics that matter
  • Multi-channel attribution models
  • Lead gen vs. e-commerce structures
  • Looker Studio dashboard building
  • Campaign scaling without overspending
05
🤖
Future Skills

AI in Marketing

  • AI content & strategy: Claude, ChatGPT, Gemini
  • Prompt engineering for marketing tasks
  • AI coding: OpenAI Codex, Cursor
  • AI SEO tools: Surfer, Ahrefs AI, Jasper
  • GEO: getting cited in AI search answers
  • AI ad creative: Kling, Runway, Sora
06
🖥️
Design & Dev

Landing Pages & Vibe Coding

  • HTML & CSS fundamentals for marketers
  • WordPress + Elementor (no code)
  • AI vibe coding: Cursor, Bolt, v0
  • CRO: layout, CTAs, trust signals
  • Core Web Vitals & page speed
  • A/B testing setup & analysis
07
📣
Social Media

Social Media Management

  • Platform strategy: Instagram, LinkedIn, YouTube
  • Content calendars & batch creation
  • Organic growth & community building
  • Influencer partnership frameworks
  • Analytics: reach, engagement, conversions
  • Social listening tools
08
✉️
Conversion

Email Marketing & CRO

  • Email setup: Mailchimp, Klaviyo, Brevo
  • List building & segmentation
  • Drip sequences & automation flows
  • CRO: heatmaps, session recording, A/B tests
  • User journey mapping
  • Funnel analysis & optimisation
+
💼
Bonus Module

Freelancing & Agency Skills

  • Pricing services & writing proposals
  • Client communication & retainer structures
  • Building your personal brand as a marketer
  • Finding clients in Kashmir, India & internationally
Programme Structure

How the 3 Months Work

Phase 1 · Month 1

Structured 1-on-1 Learning

Daily in-person sessions at STPI Srinagar for Kashmir-based participants. Live video 1-on-1 for India and global. Real tool walkthroughs, direct Q&A, personalised tasks each session.

  • Daily sessions — not weekly classes
  • All 8 modules taught live
  • Real tool walkthroughs with guided practice
  • End-of-month skills assessment
Phase 2 · Months 2–3

Live Client Work

You work on real Harmukh Technologies client accounts — running live campaigns, solving real problems, building deliverables with real performance data. Founders apply the same skills to their own businesses.

  • Live campaigns: Google Ads, Meta Ads, SEO
  • Real briefs, real budgets, real results
  • Weekly mentorship review calls
  • Portfolio case study documentation
Outcome · Day 90+

Portfolio-Backed & Ready

Documented case study with real results. Full AI + marketing toolkit. The confidence to run campaigns independently — whether as a career professional, freelancer, or founder running your own business.

  • Completion certificate from Harmukh Technologies
  • Documented portfolio with real campaign data
  • 30-day post-programme mentor access
  • Agency referral network access
Shayan Banday — Founder, Harmukh Technologies, Srinagar
Shayan Banday Founder, Harmukh Technologies & Market Inks · Srinagar
Your Mentor

7+ Years. Two Agencies.
One Mentor — Actually From Kashmir.

Shayan Banday is the Founder of Harmukh Technologies and Market Inks — two performance digital marketing agencies with a combined 7+ years running live campaigns for clients across India, UAE, UK, US, and Australia. He started by winning clients in Delhi, Mumbai, and Bangalore before expanding internationally — all while being based in Srinagar.

Shayan isn't a trainer who talks about marketing. He runs live SEO campaigns, Google Ads accounts, Meta Ads funnels, and AI-driven content strategies for paying clients every single week. He developed the FAN Methodology — Fan-Out content mapping, Authority Signal architecture, Node internal linking — used across all Harmukh content operations. That's what you'll learn: not a 2022 curriculum with a fresh cover.

The proof: KashmirTickets.com — built and scaled from zero by your mentor.

₹1.5Cr
Revenue, Year 1
4.8×
Google Ads ROAS
45K
Monthly Organic Visits
0→1
Built from scratch
  • 📍 Srinagar, Kashmir — STPI MeitY
  • 🔍 SEO, AEO & GEO Specialist
  • 📢 Google Ads & Meta Ads
  • 🤖 AI in Marketing — Daily Practice
  • 🏢 Founder: Harmukh Technologies & Market Inks
  • 🎵 Former Hip-Hop Artist — Rolling Stone India
  • 🎙️ Walk the Talk with Shayan
  • 𝕏 @bandaysaab
Meet the Full Team →
After the Programme

What You Can Do
From Kashmir.

Your location doesn't limit what's possible. Here's where people from this programme go.

30%

of mentees get hired by Harmukh Technologies directly.

The mentorship is how we find and train our own talent. 3 out of every 10 people who complete this programme are onboarded onto the Harmukh Technologies team. If you perform well, there is a real path to joining us — not a vague promise.

🌍

Remote Freelancer

Serve clients in Delhi, Dubai, London, and Sydney from Srinagar. With a portfolio of real results, you can charge competitive rates without leaving Kashmir.

🏢

Digital Marketing Executive

Join a Srinagar agency, startup, or corporate team as an SEO executive, Ads specialist, or performance marketer. Demand is growing fast locally.

🚀

Own Your Business Marketing

For founders: run your own Google Ads, Meta Ads, and SEO without depending on an external agency. Own your lead pipeline completely.

🏔️

Tourism & Hospitality Marketing

Market Kashmir's hotels, houseboats, tour operators, and experiences online. One of the fastest-growing local verticals for digital marketers.

🛍️

E-Commerce & Handicraft Marketing

Help Kashmiri artisans, carpet exporters, and pashmina brands sell directly to buyers in Europe, Gulf, and North America through SEO and paid ads.

💻

In-House Marketer

Run the digital marketing for a family business, local brand, or startup — reducing dependency on agencies and controlling your own growth directly.

Be Honest With Yourself

This Mentorship Is
Not For Everyone.

Digital marketing is learned by doing — not by watching. Before you apply, read this carefully.

  • You're not spending 5–6 hours a day on a laptop. This isn't a once-a-week workshop — it's daily immersion in tools and campaigns.
  • You have no feel for marketing basics. You don't need a degree, but you need to understand that attention is earned and words matter.
  • You want rigid processes, not experimentation. This field rewards people who try things that might fail and rethink from scratch.
  • You want a certificate, not a skill. We give you one — but nobody should hire you because of it. They hire you for what you built.
⚡ But if you're a misfit —

You'll Thrive Here.

The best people we've trained weren't the most qualified on paper. They were the ones who stayed curious, worked obsessively, and weren't afraid to be wrong. Students or founders — if that sounds like you, we want to work with you.

Apply Now →
3 Years Running

Harmukh Technologies has offered free internships to students from SSM College, GCET Ganderbal, IUST, and Kashmir University for the past 3 years — giving students real agency experience before they graduate.

FAQ

Questions About the Course
in Kashmir

Yes — this is specifically designed for founders who want to own their own marketing and run lead generation directly. If you're spending money on digital marketing without understanding what you're getting, this programme gives you the knowledge to own your pipeline, brief agencies better, and eventually run campaigns in-house.
It depends on your location. Kashmir-based participants attend in-person daily at STPI Rangreth, Srinagar. Participants outside Kashmir — anywhere in India or internationally — complete all three months via live video 1-on-1 sessions. The curriculum and depth are identical in both modes.
No. HTML/CSS basics, WordPress, and AI tools are all taught from scratch. The programme is designed for complete beginners — students, graduates, career changers, business owners, and founders are all welcome. The 1-on-1 format means the pace adapts to where you are.
Delhi franchise institutes teach generic curriculums in group batches with no real client access. Harmukh Technologies is an active Srinagar agency with verified client results — including scaling KashmirTickets.com to ₹1.5 crore in Year 1. You learn the exact tools and strategies used on live campaigns right now, including Kashmiri and tourism-sector market knowledge that no Delhi trainer has.
Claude and ChatGPT for content and strategy; OpenAI Codex and Cursor for vibe coding and marketing automation; Gemini for research; Surfer AI and Ahrefs AI for SEO workflows; Kling, Runway, and Sora for AI video generation. You'll also learn GEO — how to get your content cited in AI search answers from ChatGPT, Gemini, and Perplexity.
Programme fees are discussed during your initial consultation call, as the mentorship is customised per participant. Because seats are limited to 1-on-1 quality, we confirm fit and goals first. Apply via the pre-admission questionnaire to get started — there's no obligation.
Yes — digital marketing is entirely location-independent and globally in demand. Skilled marketers can serve clients in Dubai, London, or the US from Srinagar, commanding global rates. Locally, Kashmir's growing tourism industry, handicraft exports, and expanding startup ecosystem also create strong regional demand.
Yes — a completion certificate from Harmukh Technologies. More importantly, you'll have a documented portfolio of real campaign results from live client work, which employers and clients value far more. You'll also be positioned to earn Google Ads and Meta Blueprint certifications as part of the programme.
Apply Now

Seats Are Limited.
1-on-1 Only.

Fill in the pre-admission questionnaire and we'll confirm if this is the right fit — whether you're a student, founder, or business owner. No obligation.

📞 +91 9796333444 📍 STPI Rangreth, Srinagar Have questions? Talk to us →

Harmukh Technologies Pvt. Ltd. · 1st Floor Block A, STPI, Rangreth, Srinagar, J&K — 190001